Rishikesh & Dharamkot, India
Swaastik Yog School
Website, SEO and enrollment systems for a school across two Himalayan towns
Scope: Website · International SEO · Enrollment funnel · Visit the live site ↗
A Yoga Alliance certified multi-style school teaching in Rishikesh and Dharamkot, with a 4.9 Google rating earned on the mat — but none of that visible to the international students searching for their next training.
The challenge
Where students were slipping away
Swaastik Yog School delivered excellent multi-style training — Hatha, Ashtanga, aerial — but its online presence didn't show the proof: no site structure for its courses, retreats and drop-in classes, and nothing built to rank for the searches students actually make.
International students research in their own language and commit through conversation. The school needed a site that spoke to them — literally, in multiple languages — and a funnel that moved every enquiry into WhatsApp, where bookings really happen.
What we did
Our approach
Trust-first, multilingual website
We built swaastikyogschool.com with the trust signals above the fold — Yoga Alliance certification, 4.9 Google rating, both locations — and a language switcher, so a student from Madrid or Seoul reads the school in her own words.
A page for every intent
Courses, retreats, drop-in classes, teachers, gallery and both locations each got a dedicated, structured page — hub-and-spoke architecture that gives Google a page to rank for every search a prospective student makes.
WhatsApp-first enquiry funnel
'Book Now on WhatsApp' is the primary CTA site-wide, with a persistent bar offering Apply, WhatsApp chat and a free brochure download — matching how yoga students in India actually enquire and book.
Ongoing SEO from Search Console
We run continuous SEO on the site — front-loading the blog posts Google already shows in search, cross-linking them to the 200-hour and aerial course pages, and building the school's presence on Google Maps.
The results
What changed
- 2 locations
- Rishikesh & Dharamkot, one coherent brand
- Multilingual
- International students read it in their language
- WhatsApp-first
- Every page one tap from a real conversation
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See exactly how students would find your school
On the call we'll look at your current rankings, your listings, and your biggest keyword opportunities — and tell you honestly whether we can help.